Research from Stagwell's Harris Poll and Eyeo finds that three quarters or more of those surveyed feel frustrated with intrusive online advertising. Read the whole story ...

MobileMoxie CEO Cindy Krum told Near Media that she thinks the multitask unified model (MUM) is the future of monetization, performance and optimization for organic and paid media.

The New York Times added 250,000 digital-only subscribers in the first quarter, and now has 11.86 subscribers overall, including 600,000 print. It is aiming for 15 million by the end of 2027.

"Continuing to operate the legacy opt-out tools does not align with the direction of NAI's self-regulatory program going forward," the organization said Wednesday in an email to members.

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Google has expanded the ways it uses artificial intelligence (AI) to prevent scams in Search, Chrome, and Android, and on Thursday began sharing ways it has implemented the technology to keep ...

The conversation about luxury resale has matured beyond whether brands should participate. Most sophisticated CMOs already maintain authenticated pre-owned programs or partnerships with leading ...

Programmatic advertising platform StackAdapt has integrated email and a first-party Data Hub into its core platform, bridging marketing and advertising technologies into one platform. With this ...

Google on Tuesday introduced a suite for search campaigns with one-click features where AI learns from current keywords, ...

The agency veteran succeeds Marla Kaplowitz, who is departing at the end of May after leading the group for eight years.