LeBron James' Ohio Native hat caught the attention of many on social media after the latest "New Heights" podcast. Here's how ...

Professional athletes make millions on the field and off of it from lucrative endorsements, brand partnerships, and ...

The first in a series of essays examining the past, present and future of a basketball superstar and cultural force.

While LeBron James is still on the court for the Lakers, his business manager Maverick Carter is involved with a new ...

Tensions are high, but Butler can bolster his own market by playing well for Miami when his suspension ends after Wednesday's ...

LeBron Raymone "Bronny" James Jr., is named after his famous father. In an episode of the talk show "The Shop: Uninterrupted," the Lakers star revealed it was his son who changed his first name to ...

Both of Los Angeles’ NBA teams returned to their home courts Monday night after having games postponed due to wildfires in ...

Following two postponements due to wildfires ravaging the area, the Los Angeles Lakers badly wilted in the final quarter of ...

In Wednesday’s game against the Miami Heat, LeBron James made a young Lakers fan’s night. In the first quarter of the Lakers’ ...

Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

Los Angeles Lakers superstar LeBron James recalled being pitch by Reebok, being presented with a lofty offer, and declining that offer during an appearance on "New Heights." ...