British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of ...

For 2024, Aldi was crowned the UK’s cheapest supermarket of the year, after beating out its competition for 12 months ...

Asda is making a major change in its stores as it relaunches its iconic Rollback savings scheme. The supermarket has ...

The price cuts will be, on average, around 25% although some will be slashed as much as 50%, and will be introduced to more ...

In January 2024, Asda became the first UK supermarket to price match both Aldi and Lidl across hundreds of everyday items. As ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an ... and was first introduced in the UK in 2000, following Asda's acquisition ...

Asda, which is rivalled by Lidl, Aldi, Sainsbury's, Tesco and more, has moved to axe its Star Products from its Asda Reward ...

Asda, which has ditched its Aldi Lidl Price Match scheme this week, has also announced changes to its rewards loyalty scheme.

The scheme - which matches the price of certain items with Aldi and Lidl or makes them cheaper than - has been scrapped to ...