Tyrese Maxey brings his signature energy and flair off the court with a fresh New Balance collaboration featuring two ...

That trend may finally be shifting. On Monday afternoon, New Balance debuted a new color pack featuring rising star Tyrese ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

While the brand already has a presence in basketball, represented by names like Darius Garland, Tyrese Maxey, and Cameron Brink, Flagg represents a new era for the Boston-based company, who will ...

VJ Edgecombe’s summer league debut was electric. Now, the team continues its Salt Lake slate with a game against the Oklahoma ...

The Mavericks selected Cooper Flagg as No. 1 NBA draft pick, bringing attention to his Maine roots and status as first White ...

119-Year-Old Sneaker Brand's Genius Move to Lock in Cooper Flagg Revealed originally appeared on Athlon Sports. The talking ...

Drafting Edgecombe gives the 76ers a balance of youthful energy and veteran experience. The former Baylor star is on the same ...

Flagg, drafted No. 1 by the Dallas Mavericks on Wednesday, had a few suitors wanting him to represent their shoe and apparel product.

Daryl Morey, Philadelphia believe Baylor star's defense, motor and athleticism make him the perfect fit for 76ers.

We are still awaiting Cooper Flagg's NBA debut, but the Dallas Mavericks prospect is already the odds-on favorite to win the ...