Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

While LeBron James is still on the court for the Lakers, his business manager Maverick Carter is involved with a new ...

Laura Govan, the ex-fiancee of NBA star Gilbert Arenas, praises LeBron James' mother for her pivotal role in guiding him to a ...

In Wednesday’s game against the Miami Heat, LeBron James made a young Lakers fan’s night. In the first quarter of the Lakers’ ...

During a stoppage of play in the first half of the Los Angeles Lakers' 117-108 win over the Miami Heat on Wednesday night, a young Lakers fan, donning a LeBron James jersey, was overcome with emotions ...

LeBron James' Ohio Native hat caught the attention of many on social media after the latest "New Heights" podcast. Here's how ...

Professional athletes make millions on the field and off of it from lucrative endorsements, brand partnerships, and ...

Love him or hate him, when it comes to his fans, LeBron James makes them feel special, even just for a quick second.

Los Angeles Lakers superstar LeBron James recalled being pitch by Reebok, being presented with a lofty offer, and declining that offer during an appearance on "New Heights." ...

Tensions are high, but Butler can bolster his own market by playing well for Miami when his suspension ends after Wednesday's ...

The first in a series of essays examining the past, present and future of a basketball superstar and cultural force.

LA County spokesman Jesus Ruiz said the latest blaze was a 'significant development' as firefighters rushed to stop the ...