Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background color, ...

A look inside the process of designing the team's new uniforms, which feature the first changes to the Blue Note logo in 27 ...

This color palette is from the 90s, so it feels a little bit dated. A lot of fast-food chains from the era have their logos in the triadic color scheme.

Supposedly 80% of the information we receive from a logo comes from the colors contained within it. That's because different colors evoke different feelings and emotions. Companies will often go ...

While honing the narrative and message behind your logo should of course be your primary concern, research suggests that your logo’s design–and specifically its colors–have more bearing on ...

Gemini could soon adopt Google's iconic red, blue, green, and yellow color palette with a new logo and other UI changes.

Here's another look at the visual changes coming to the Gemini logo and overlay that replace its two-tone color scheme with ...

This color stands for energy, passion, love, excitement, intensity and aggression. And, the well-known brands using this intense color in their logos are Red Bull and You Tube.Red Bull, a youthful ...

LOS ANGELES (AP) — The Los Angeles Rams have unveiled a brand-new logo and some familiar new colors ahead of a milestone season.. The Rams’ primary colors are royal blue and yellow again after ...