Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

To succeed in 2025, B2B marketing will require agility, technological innovation and authentic engagement strategies.

Social media marketing can be a game-changer for businesses looking to boost their returns. The right strategies, when ...

Want more social media followers? Explore 15 practical tips and examples to grow your presence online and establish a strong ...

Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...

The marketing landscape where brand marketing takes place has been transformed by social media and digital marketing.

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

New SMB founders prefer social media marketing, results of a survey by digital marketing platform Constant Contact reveal.

Two new MU Extension publications, which are available for free download, help business owners take on social media with a ...

In today’s highly competitive market, businesses constantly seek ways to stand out and connect with their target audience.

"This article examines the intersection between U.S. trademark law and influencer marketing, highlighting key legal ...

Businesses are constantly seeking innovative ways to amplify their online presence. Social media marketing has become a ...